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Taxes don't scare us.

Many people fear tax season. Whether it's forgetting to file or making a mistake, tax season fears keeps people up at night. These days, there's so many other things to fear instead. Let H&R Block do your taxes so you can get back to worrying about the real stuff.

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Experiential: H&R Block Haunted House

H&R Block will have a haunted house pop-up. Guests who come to have a good scare will recieve a souvenir photo of themselves caught in terror. The photos will be branded and shareable across all social platforms. 

The final room of the haunted house will be a typical H&R Block office where guests can get a tax consultation if they so wish.

*This idea was created in collaboration with Christian Navas. 

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